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FOCUS Journal - Recruitment Advertising Section |
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General Information - The bi-monthly Focus Journal
for Respiratory Care & Sleep Medicine is well established
as the leading magazine serving the Respiratory Care &
Sleep Medicine professions. FOCUS offers recruiters 28,776
recipients of the magazine, the highest circulation of any
magazine serving both of these professions in one magazine (and growing with each issue)
and the lowest recruitment advertising rates, while charging nothing extra
for 60-days of Internet exposure or full color advertising as every other magazine serving these professions
does. More readers, at less cost, the ability to reach managers,
staff therapists and staff sleep technologists in one magazine,
bonus exposure on the Internet and absolutely no charge for color!
FOCUS Journal For Respiratory Care & Sleep Medicine, celebrating
its 19th anniversary in 2010, is edited for managers, educators,
and tens of thousands of staff clinicians who practice in
acute care hospitals, homecare settings, and sleep laboratories,
nationwide. Issues contain clinical articles in respiratory
care and sleep medicine as well as articles dealing with aspects
of management, departmental administration, education and
personal growth. Issues are also replicated on-line at www.foocus.com/journal.php.
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Benefits
of Recruiting via Focus Journal |
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Lowest ad-cost-per-reader
of any magazine serving these professions. Click here to view comparison chart.
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The only magazine that includes color
at no extra charge
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Ads appear on Hi-gloss, High quality
paper rather than low quality newsprint that washes
out color.
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Ability to reach respiratory care &
sleep medicine professionals in one magazine
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60 days online listing of your ad on the Focus website at no extra charge
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Free design assistance in making your
"copy" and "logo" into a finished
ad with color backgrounds, borders, etc. at no extra
charge (a great benefit to smaller institutions who
cannot afford outside design agencies).
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Tell us what you want to say, send
us your logo or other graphic, and we'll make you're
ad for you at no additional
charge.
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Excellent customer service. We'll work
with you to maximize your presence.
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Credit card or institutional purchase
orders accepted
Recruitment
advertising insertions for FOCUS Journal should be directed
to the Recruitment Advertising Coordinator, Gretchen
Smith at (845) 876-2936 Fax (845) 876-2940.
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2010
Recruitment Advertising Rate Schedule & Specifications (Rates are
Net) |
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1X |
2X |
3X |
4X |
5X |
6X |
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FULL
PAGE
7
3/8"w x 10 1/8"h |
Color |
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| $1750 |
$1700 |
$1650 |
$1600 |
$1550 |
$1500 |
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HALF
PAGE
7 5/16"w x 4 13/16"h or
3 9/16"w x 9 13/16"h |
Color |
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| $1250 |
$1220 |
$1190 |
$1160 |
$1130 |
1100 |
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QUARTER
PAGE
3 9/16"w x 4 13/16"h |
Color |
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| $1000 |
$980 |
$960 |
$940 |
$920 |
$900 |
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EIGHTH
PAGE
3 9/16"w x 2 1/4"h |
Color |
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| $750 |
$740 |
$730 |
$720 |
$710 |
$700 |
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Recruitment
Advertising on the Focus Website |
Let
your ad begin working for you immediately by posting
it on the popular Focus website.
The Focus site has been online for 12 years and is
chock full of information that therapists
and sleep techs utilize to the tune of over 25,000
visits per month. Visit www.foocus.com to review the
site and while there, click on Employment
Opportunities to see this dynamic section at work.
Simply send your completed color ad as a PDF file,
along with your organization’s insertion
or purchase order, to GretchenS@foocus.com. We’ll
have your ad up on the site within 48
business hours where it can be viewed by hundreds
of respiratory and
sleep professionals daily
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1-3 months - $500 per month (Net) |
4-6 months - $450 per month (Net) |
7-9 months - $400 per month
(Net) |
10-12 months - $350 per month
(Net) |
Publication |
Material
Deadline |
Publication
Date |
Bonus
Distribution |
| Jan/Feb |
1/16/10 |
2/5/10 |
Medtrade
Spring |
| Mar/Apr |
3/12/10 |
4/1/10 |
FOCUS
Conference |
| May/June |
5/7/10 |
5/10/10 |
SLEEP
2009 Conference |
| July/Aug |
7/16/10 |
8/6/10 |
Medtrade
Conference |
| Sept/Oct |
9/17/10 |
10/8/10 |
CHEST
Conference |
| Nov/Dec |
11/5/10 |
11/26/10 |
AARC
Convention Issue |
Production Requirements - Ads should be submitted as high
resolution PDF files via e-mail to materials@foocus.com.
Ads that must, for whatever reason, be mailed on CD should be
mailed to: FOCUS Publications, Inc. 22 South Parsonage Street,
Rhinebeck, NY 12572. FOCUS accepts three file formats; high-resolution
Adobe PDF files (preferred), Quark documents with images and
fonts (all fonts must be Postscript fonts), and as 300 dpi TIFF
files. Publisher is not responsible for color fidelity where
match prints were not supplied.
Electronic Standards - The Publisher claims no responsibility
for printed errors on ads submitted without ad composite for
comparison.
All colors must be CMYK. All Pantone colors must be converted
to CMYK in the application file prior to creation of the pdf.
Color images and graphics must be 300 dpi.
Labeling Requirements - Ad submissions/artwork whether
e-mailed or sent on disk, must include: Company name, contact
person, contact phone number, contact e-mail address and a
notation as to what particular issue of FOCUS the ad is scheduled
to appear in.
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